LIVING DREAM ARTS

I created a unified brand identity for Living Dream Arts, a nonprofit formed through the merger of a circus arts group and an arts education program serving unhoused youth. The identity needed to reflect both playfulness and purpose.

Drawing inspiration from the twilight time of day–the ideal time for a fire dancing circus performance– I developed a palette that married primary tones with sunset hues. A simple to the point sans serif font and a set of playful illustrations round out the branding identity of this unique organization.

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Impact

• Unified two legacy orgs under one vibrant, cohesive brand

• Delivered full visual system for web, print, and community programming

• Elevated visual storytelling to reflect mission and accessibility

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Role: Visual Identity, Web Design, Print Design